In today’s race of businesses competition has increased to a huge extent. Every business is trying to find the unique aspect that could be availed in order to get success. Everything is right on its place but there is something that still lacks that target audience often remain unaware or ill-communicated, in this way switching of brand rises. But for this, what all a business owner can do? He can look up social media for its brand marketing and awareness as people find it easy to communicate or to interact online rather than meeting in person.